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PERSONAL DATA AND COOKIES MANAGEMENT POLICY

Balzac Paris undertakes to protect the personal data of its customers and to ensure the best level of protection.

To deliver its service, Balzac Paris collects personal data from visitors to its website www.balzac-paris.fr

The purpose of this section is to explain to customers how Balzac Paris uses the personal data they can provide on the site.

Balzac Paris, as Data Controller, undertakes to comply with the provisions of Regulation (EU) No. 2016/679 of April 27, 2016 relating to the protection of personal data (GDPR).

SUMMARY

  1. WHO COLLECTS PERSONAL DATA?. 1
  2. FOR WHAT NEEDS BALZAC PARIS COLLECTS PERSONAL DATA? 1
  3. WHAT DATA ARE PROCESSED BY BALZAC PARIS?. 3
  4. WHAT ARE THE DATA RIGHTS?. 3
  5. TO WHOM ARE THE DATA TRANSMITTED?. 4
  6. IS THE DATA SENT OUTSIDE THE EU?. 4
  7. HOW LONG ARE THE DATA RETAINED?. 5
  8. ARE DATA ON MINORS UNDER THE AGE OF 16 COLLECTED? 5
  9. WHAT ARE THE RULES RELATING TO COMMERCIAL PROSPECTION?. 5
  10. DOES BALZAC PARIS USE COOKIES, TAGS AND TRACKS. 6
  11. BALZAC PARIS DATA PROTECTION DELEGATE. 9

 1. WHO COLLECTS PERSONAL DATA?

The company that collects the personal data and implements the data processing is:

Maison Balzac, a simplified joint-stock company with capital of 37,800 Euros, registered with the Paris Trade and Companies Register under number 801 504 879, whose registered office is located at 1 Cité du Paradis, 75010 Paris.

2. FOR WHAT NEEDS BALZAC PARIS COLLECTS PERSONAL DATA?

Balzac Paris is only authorized to use the personal data of its customers if it has a valid legal basis.

Balzac Paris must ensure that it has one or more of the following legal bases:

  • the performance of a contract (eg to process and send an order or to open and manage a Balzac Paris account), or;
  • the performance of a legal obligation (e.g. keeping invoices), or;
  • when it is in the legitimate interest of Balzac Paris, or;
  • When the Customer has given his consent to the collection of data.

The legitimate interest of Balzac Paris must not run counter to the rights and freedoms of Clients. Examples of legitimate interests mentioned in the GDPR include fraud prevention, direct marketing and data sharing within a group of companies.

Balzac Paris is required to collect and process the personal data of its customers to carry out the following processing:

What operations are carried out on personal data?

What are the justifications?

· Management of the customer account, shopping cart and orders;

· Execution of the contract between a Client and Balzac Paris

· Management of payment transactions;

· Management of delivery operations;

· Management of customer relations (telephone / email), order tracking, after-sales service, product returns and refunds;

Provision of an intermediation service for the sale of second-hand products https://balzacparis-secondevie.fr

Recording of exchanges between customer service and the customer by telephone or chat; for service improvement purposes.

· Legitimate interest of Balzac Paris in order to improve the quality of the service

· Provision of Facebook Connect and Google Connect

Management of reviews on the site

· Management of customer satisfaction (Collection of customer opinions on products and on the performance of customer service);

· Fight against fraud during the payment of the order and management of outstanding payments after order;

Legitimate interest of Balzac Paris to avoid fraudulent orders which will not be paid

· Operations of statistics, analysis, selection and segmentation of customers in order to improve knowledge of customers;

Legitimate interest of Balzac Paris to know its customers better in order to adapt promotional offers and marketed products

· Sending targeted commercial offers by email, SMS on social networks, on other websites or any other medium;

Customer Consent

· Legitimate interest for prospecting mailings on paper

· Measurement of visits to sites (mobile and desktop) and mobile applications;

Customer Consent

· Provision of sharing tools on social networks;

· Implementation of contests and advertising;

Legitimate interest of Balzac Paris to make promotional offers to its customers

· Sharing information with business partners (affiliate advertising);

Legitimate interest of Balzac Paris

Consent of the Client (for operations for prospecting purposes or for depositing the tag)

 

3. WHAT DATA ARE PROCESSED BY BALZAC PARIS?

The data processed by Balzac Paris in the context of its activities are as follows:

  • Name
  • First name
  • E-mail
  • Date of birth
  • Geolocation data from the browser
  • Browsing data from cookies and tags placed on the site
  • Data concerning the order (type of article, size, number of articles, price, means of payment used)
  • Order history
  • History of customer service exchanges

4. WHAT ARE THE DATA RIGHTS?

4.1. What rights can be exercised?

Each customer whose data has been collected has the right to exercise the following rights:

  • A right of access to his data
  • A right of rectification,
  • A right to oppose the processing of his data and to erase his data
  • A right to oppose profiling
  • A right to restriction of processing,
  • A right to data portability

The Customer may formulate directives relating to the storage, erasure and communication of his personal data after his death.

When Balzac Paris detects a breach of personal data likely to create a high risk for the rights and freedoms of the Client, the latter will be informed of this breach as soon as possible.

The Client also has the option of withdrawing his consent at any time.

4.2. How to exercise them?

These rights can be exercised with the company Balzac Paris, which collected the personal data as follows:

By post, by writing to the address: Balzac Paris, 1 Cité du Paradis, 75010 PARIS

By electronic means, to the address: balzac-et-vous@balzac-paris.fr

The request must indicate the surname, first name, postal address, email, if possible the customer reference.

For a right of access to data, the request must be accompanied by proof of identity.

Balzac Paris sends a response within 1 month after the exercise of the right. In certain cases, related to the complexity of the request or the number of requests, this period may be extended by 2 months.


These rights may in certain cases provided for by the regulations be subject to exceptions.

In the event of no response or an unsatisfactory response, the data subject has the right to lodge a complaint with the data protection supervisory authority (the CNIL).

5. TO WHOM ARE THE DATA TRANSMITTED?

 

Your data is transmitted to partners of Balzac Paris who can process the data on their behalf (these are recipients) or only on behalf and according to the instructions of Balzac Paris (these are subcontractors).

5.1 Recipients of Balzac Paris data:
• Online payment service providers
• Facebook, Instagram, Snapchat and Pinterest social networks for advertising targeting purposes
• AFFILAE, affiliate partner to identify the advertising that redirected the customer to the site.
- The personal information collected by AFFILAE on its behalf and that of Balzac Paris in their capacity as joint data controllers, is intended to measure the performance of its advertising campaigns and to calculate the amount of the commission of its affiliated partners. This information is kept in an active database for a period of 12 months after which it will be deleted.
- The recorded information can only be communicated to AFFILAE's subcontractors and its affiliated partners in order to calculate the amount of their commission.

5.2 Balzac Paris subcontractors:
• data hosting
• secure payment on the site
• the fight against fraud
• shipping your orders and packages
• Carrying out technical maintenance and development operations for the website, internal applications and the Balzac Paris information system.
• The collection of customer opinions
• Carrying out seams and alterations at home
• Sending commercial prospecting emails

6. IS THE DATA SENT OUTSIDE THE EU?

For certain operations, personal data may be transmitted to companies located in countries outside the European Union. Prior to the transfer outside the European Union, and in accordance with the regulations in force, Balzac Paris ensures the security of these data transfers.

Transfers outside the European Union may be carried out in particular within the framework of the following activities:

Activity

Data destination country

Supervision of data transfer

Use of data on social networks

UNITED STATES

Standard contractual clauses

Data Hosting

United States - Canada

Standard Contractual Clauses - Adequate Country

Office suite

UNITED STATES

Standard contractual clauses

Fraud management

Canada

Suitable Country

7. HOW LONG ARE THE DATA RETAINED?

Balzac Paris has determined specific rules concerning the retention period of Customers' personal data. In principle, the data is kept for the time necessary to fulfill the purposes for which it was collected.

Unless there is a legal obligation to the contrary, Balzac Paris respects the retention periods recommended by the CNIL.

The retained retention periods are as follows:

  • Prospect data (person who has never purchased) is kept for 3 years after the last contact from the prospect
  • Customer data is kept for 3 years from the last purchase
  • Cookies for audience measurement, targeted advertising and sharing with social networks are placed on the customer's terminal for a period of 13 months.

At the end of the retention period, the Customer will receive an email indicating that without action on his part, his account and personal data will be deleted.

8. IS DATA ON MINORS UNDER THE AGE OF 16 COLLECTED?

You must be 16 years old to create an account on the Balzac Paris website and make purchases.

Balzac Paris does not collect data on minors under the age of 16, any Internet user under the age of 16 must refrain from creating an account.

9. WHAT ARE THE RULES RELATING TO COMMERCIAL PROSPECTION?

Balzac Paris uses your contact details to send you targeted advertising, in particular by email, post, sms, on social networks or third-party websites.

Balzac Paris complies with the rules enacted by the ePrivacy Directive n°2002/58/EC of July 12, 2002 which provides for the express prior collection of the customer's consent for the sending of commercial prospecting by electronic means (e-mail or SMS).

Thus, when creating your account on the site, you are expressly asked for your consent to receive the Balzac Paris newsletter by email.

Balzac Paris will not send you personalized solicitations by email or text message if you have not consented to them.

There is an exception when the Client, without having given his prior consent, can however be canvassed when he is already a client of Balzac Paris and the purpose of the canvassing is to offer similar products or services.

In all cases, the customer has the possibility of opposing the receipt of these requests by carrying out the following actions:

  • When creating the account, do not check the box related to prospecting;
  • For email, by clicking on the unsubscribe link provided in each email;
  • For the sms, by sending a stop SMS to the number indicated in it;
  • By contacting customer service.

Balzac Paris may contact you by telephone to offer you offers on products or services. If you do not wish to be solicited, you have the possibility of registering on the list of opposition to canvassing accessible on the site www.bloctel.gouv.fr

10. DOES BALZAC PARIS USE COOKIES, TAGS AND TRACKS

Information relating to navigation on the site may be recorded in "Cookies" files stored on your terminal, subject to the choices you have made regarding Cookies and which you can modify at any time.

10.1. WHAT IS A COOKIE ?

The term cookie encompasses several technologies making it possible to operate a navigation follow-up or a behavioral analysis of the Internet user. These technologies are multiple and constantly evolving. In particular, there are cookies, tags, pixels, Javascript code.

The cookie is a small file which makes it possible to remember the terminal used by the Internet user.

There are two types of cookies:

  • first party cookies, deposited by Balzac Paris for the purposes of navigation and operation of the site;
  • third-party cookies deposited by third-party partner companies in order to identify the customer's areas of interest and to send personalized offers or allowing the Customer to share content on social networks. These third party cookies are directly managed by the companies that publish them and which must also comply with data protection regulations.
10.2. WHY ARE COOKIES, TAGS AND TRACKS USED?

The Cookies that Balzac Paris uses allow:

- to establish statistics and volumes of frequentation and use of the various elements composing our services. As such, we use audience measurement cookies on the site and in our newsletters.

- to adapt the presentation of our Site according to the terminal used and the affinities of each Customer;

- to memorize information relating to a form that you have completed on our Site (registration or access to your account, subscribed service, content of an order basket, etc.);

- to allow you to access reserved and personal areas of our Site, such as your account, using identifiers;

- to implement security measures, for example when you are asked to log in to your account again after a certain period of time;

- share information with advertisers on other websites to offer you relevant advertisements and in line with your centers of interest. As such, we use advertising cookies.

- share information on social networks. As such, we use cookies to share on these networks.

10.3. WHAT ARE THE COOKIES EXEMPT FROM CONSENT USED BY BALZAC?

Balzac Paris uses the following technical cookies which are exempt from consent within the meaning of the regulations:

Name

Editor

Purpose

Reason for exemption

_y

Shopify

Shopify Analytics

Audience measurement exempt.

_shopify_sa_t

Shopify

Shopify analytics relating to marketing & referrals

Audience measurement exempt.

_s

Shopify

Shopify analytics

Audience measurement exempt.

_orig_referrer

Shopify

Track landing pages

Audience measurement exempt.

_shopify_sa_p

Shopify

Shopify analytics relating to marketing & referrals

Audience measurement exempt.

_shopify_s

Shopify

Shopify analytics

Audience measurement exempt.

_landing_page

Shopify

Track landing pages

Audience measurement exempt.

_shopify_y

Shopify

Shopify analytics

Audience measurement exempt.

secure_customer_sig

Shopify

Perm to assign an identifier to customers

Tracers intended for authentication with a service

_shopify_tw

Shopify

Customer privacy settings

Tracers retaining the choice expressed by users on the deposit of tracers

_shg_user_id

Shopify

Adaptation of the site to display preferences

User interface personalization tracers (for example, for the choice of language or presentation of a service), when such personalization constitutes an intrinsic and expected element of the service

_shopify_evids

Shopify

Shopify Analytics

Audience measurement exempt.

_shopidy_d

Shopify

Shopify Analytics

Audience measurement exempt.

_shopify_m

Shopify

Customer privacy settings

Tracers retaining the choice expressed by users on the deposit of tracers

_shg_session_id

Shopify

Adaptation of the site to display preferences

User interface personalization tracers (for example, for the choice of language or presentation of a service), when such personalization constitutes an intrinsic and expected element of the service

_shopify_tm

Shopify

Customer privacy settings

Tracers retaining the choice expressed by users on the deposit of tracers

_tracking_consent

Shopify

Tracking preferences

Tracers retaining the choice expressed by users on the deposit of tracers

wisepops_props

Wisepops

Creation of pop-ups on the site (ex: newsletter subscription pop-up)

Plotter allowing the display of a banner on the site

wisepops_session

Wisepops

Creation of pop-ups on the site (ex: newsletter subscription pop-up)

Plotter allowing the display of a banner on the site

wisepops

Wisepops

Creation of pop-ups on the site (ex: newsletter subscription pop-up)

Plotter allowing the display of a banner on the site

wisepops_visits

Wisepops

Creation of pop-ups on the site (ex: newsletter subscription pop-up)

Plotter allowing the display of a banner on the site

swym-swymRegid

Swym Corporation

Wishlist Plus app - Wishlist creation

Tracers intended to store the contents of a shopping cart on a merchant site or to invoice the user for the product(s) and/or services purchased

swimm-o_s

Swym Corporation

Wishlist Plus app - Wishlist creation

Tracers intended to store the contents of a shopping cart on a merchant site or to invoice the user for the product(s) and/or services purchased

swimm-session-id

Swym Corporation

Wishlist Plus app - Wishlist creation

Tracers intended to store the contents of a shopping cart on a merchant site or to invoice the user for the product(s) and/or services purchased

swimm-cu_ct

Swym Corporation

Wishlist Plus app - Wishlist creation

Tracers intended to store the contents of a shopping cart on a merchant site or to invoice the user for the product(s) and/or services purchased

swimm-pid

Swym Corporation

Wishlist Plus app - Wishlist creation

Tracers intended to store the contents of a shopping cart on a merchant site or to invoice the user for the product(s) and/or services purchased

swimm-email

Swym Corporation

Wishlist Plus app - Wishlist creation

Tracers intended to store the contents of a shopping cart on a merchant site or to invoice the user for the product(s) and/or services purchased

10.4. HOW TO SET THE DEPOSIT OF COOKIES, TAGS AND TRACKS?

In accordance with Directive 2002/58/EC of July 12, 2002, Balzac Paris collects your prior consent to the deposit of advertising, audience measurement, personalization and sharing cookies on social networks.

You can choose at any time to express and modify your wishes in terms of cookies, by the means described below.

10.4.1. Setting up your browser software

You can configure your browser software so that cookies are saved in your terminal or, on the contrary, that they are rejected, either systematically or according to their issuer. You can also configure your browser software so that the acceptance or refusal of cookies is offered to you from time to time, before a cookie is likely to be saved in your terminal.

How to exercise your choices, depending on the browser you use?

For the management of cookies and your choices, the configuration of each browser is different. It is described in the help menu of your browser, which will allow you to know how to modify your wishes in terms of cookies.

For Internet Explorer™: http://windows.microsoft.com/fr-FR/windows-vista/Block-or-allow-cookies ,

For Safari™: http://docs.info.apple.com/article.html?path=Safari/3.0/fr/9277.html ,

For Chrome™: http://support.google.com/chrome/bin/answer.py?hl=fr&hlrm=en&answer=95647 ,

For Firefox™: http://support.mozilla.org/fr/kb/Activer%20et%20d%C3%A9sactiver%20les%20cookies ,

For Opera™: http://help.opera.com/Windows/10.20/fr/cookies.html

10.4.2. Setting cookies with a tool offered by Balzac Paris

In order to comply with the regulations, Balzac Paris uses a tool allowing the Internet user to configure the deposit of cookies when connecting to the site www.Balzac Paris.fr

To access the list of deposited cookies and configure their deposit, click here.

10.4.3. Opposition list to manage the deposit of cookies

You also have the option of opposing the deposit of cookies by accessing the website http://www.youronlinechoices.com/fr/controler-ses-cookies/ .

10.4.4. Link to third-party publishers

Balzac Paris uses cookies, the user of which can consult the data protection policy to configure the cookies:

Balzac Paris uses advertising cookies, the Internet user of which can consult the data protection policy to configure the cookies:

Balzac Paris uses the Google Analytics audience measurement cookie that can be configured at the following address: ttps://tools.google.com/dlpage/gaoptout?hl=fr.

11. BALZAC PARIS DATA PROTECTION DELEGATE

Balzac Paris has appointed a data protection officer in accordance with the regulations who can be contacted at the following address: dpo@balzac-paris.fr